Auto Expo 2016: Maruti Vitara Brezza Unveiled in India
Auto Expo: Maruti Suzuki takes veil off Vitara Brezza, says it is statement for 'Create in India'
India's flagship biennial automobile show, the Auto Expo, kicked off on Wednesday with the country's largest carmaker Maruti Suzuki India unveiling new compact SUV 'Vitara Brezza'.
Vitara Brezza is among the first of a new range of products in which the company's Indian engineers have played a bigger role in designing and development as parent Suzuki looks to enhance its base here.
Corporation President and COO T Suzuki told reporters here.
The model will compete with the likes of Ford EcoSport, Mahindra TUV300, besides being pitched against Renault Duster and Hyundai Creta which are priced in the range of Rs 6.79 lakh to Rs 13.77 lakh (ex-showroom Delhi).
Maruti Suzuki India Executive Director R&D, C V Raman lead the designing and development.
The total investment on the development of the vehicle is Rs 860 crore, Raman said.
Commenting on the significance of the model, MSI Managing Director and CEO Kenichi Ayukawa said: "If Baleno is our poster for Make in India, the Vitara Brezza is our statement for Create in India."
Vitara Brezza is the second of the 15 new models that MSI will launch in the next five years as it aims to sell two million units annually by 2020.
MSI has already said that starting with the compact SUV, it will pay royalty to its parent Suzuki in rupee instead of yen for all new models. The move is expected to result in an average royalty rate of 5 per cent of net sales as compared to 5.6 to 6 per cent for the existing models, which are paid in
yen.
MSI Chairman R C Bhargava had last year said the royalty paid by the company to parent Suzuki for the compact SUV would be around 4 per cent.
MSI had showcased the concept of the compact SUV as XA Alpha in the 2012 Auto Expo held in the Capital.
The first two days of the 2016 Auto Expo is open to media and business visitors and will be opened for public during February 5-9.
Highlighting the importance of the Auto Expo, Ayukawa said it is a showcase of India's automobile industry to the world as the Indian auto industry aspires to be in top global three in the next decade.
Over 80 new products will be launched at the expo and an estimated seven lakh visitors are expected.
Maruti Suzuki Vitara Brezza, the much awaited sub-compact SUV, was finally unveiled in India at the 2016 Auto Expo. The Vitara Brezza marks the country's largest carmaker's entry into the highly-competitive sub-compact SUV segment, which fields cars like Ford EcoSport and Mahindra TUV300. Scheduled to be launched in March, the Maruti Vitara Brezza will only come in diesel trim and will be offered in a total of six variants - LDi, LDi (O), VDi, VDi (O), ZDi and ZDi+.
Now,
the Vitara Brezza has clearly been one of the most awaited sub-compacts
in 2016 and as seen in the spy shots and teaser images, it comes with
lot of style and muscle. The Vitara Brezza stays true to the SUV persona
with its boxy features, beefy front fascia and flanks with a stylish
set of projector headlamps with DRLs. The grille unit has been nicely
integrated with the headlamps and sports and large chrome slat with
hammer like ends on both sides. Below you'll see muscular bumper with
black plastic cladding that houses the wide air dam, round fog lamps and
a sliver skid plate.
Other cosmetic addition offered in the Brezza include dual tone body colour option, two tone ORVMs with integrated turn lights, bumper mounted turn indicators, plastic under body cladding and roof rails. The rear profile is also nicely designed and features two-piece tail lamps with combination lights, rear windscreen wiper and a beefy rear bumper.
Inside
the cabin, the Maruti Vitara Brezza comes with nicely laid out
interiors with premium quality upholstery with 60:40 split seats at the
rear. The car offers features like SmartPlay infotainment system with
Apple CarPlay, Inbuilt navigation with Mapcare, keyless entry, reverse
parking camera, push button start, cruise control, cooled upper
glovebox, and sliding front armrest. Whereas the safety features include
dual airbags with ABS and EBD as standard across all variants.
As mentioned earlier the Maruti Suzuki Vitara Brezza will be available only with the 1.3-litre diesel engine as of now, while a petrol engine will be added later in 2016. Furthermore, the automatic variant could come either by 2016 or 2017. One must note, that Maruti Suzuki expects to sell over 5000 units every month, which is the bare minimum in its production plan.
Get the first look at the Maruti Suzuki Vitara Brezza.
Vitara Brezza is among the first of a new range of products in which the company's Indian engineers have played a bigger role in designing and development as parent Suzuki looks to enhance its base here.
"In
'Suzuki Next 100', our mid-term management plan, India is positioned as
the most strategic market and production base. I am proud to introduce
the brand new Vitara Brezza. It is developed under a unique process to
design, with a special focus on taste and values of Indian customers,"
Suzuki Motor
Corporation President and COO T Suzuki told reporters here.
The model will compete with the likes of Ford EcoSport, Mahindra TUV300, besides being pitched against Renault Duster and Hyundai Creta which are priced in the range of Rs 6.79 lakh to Rs 13.77 lakh (ex-showroom Delhi).
Maruti Suzuki India Executive Director R&D, C V Raman lead the designing and development.
The total investment on the development of the vehicle is Rs 860 crore, Raman said.
Commenting on the significance of the model, MSI Managing Director and CEO Kenichi Ayukawa said: "If Baleno is our poster for Make in India, the Vitara Brezza is our statement for Create in India."
Vitara Brezza is the second of the 15 new models that MSI will launch in the next five years as it aims to sell two million units annually by 2020.
MSI has already said that starting with the compact SUV, it will pay royalty to its parent Suzuki in rupee instead of yen for all new models. The move is expected to result in an average royalty rate of 5 per cent of net sales as compared to 5.6 to 6 per cent for the existing models, which are paid in
yen.
MSI Chairman R C Bhargava had last year said the royalty paid by the company to parent Suzuki for the compact SUV would be around 4 per cent.
MSI had showcased the concept of the compact SUV as XA Alpha in the 2012 Auto Expo held in the Capital.
The first two days of the 2016 Auto Expo is open to media and business visitors and will be opened for public during February 5-9.
Highlighting the importance of the Auto Expo, Ayukawa said it is a showcase of India's automobile industry to the world as the Indian auto industry aspires to be in top global three in the next decade.
Over 80 new products will be launched at the expo and an estimated seven lakh visitors are expected.
Maruti Suzuki Vitara Brezza, the much awaited sub-compact SUV, was finally unveiled in India at the 2016 Auto Expo. The Vitara Brezza marks the country's largest carmaker's entry into the highly-competitive sub-compact SUV segment, which fields cars like Ford EcoSport and Mahindra TUV300. Scheduled to be launched in March, the Maruti Vitara Brezza will only come in diesel trim and will be offered in a total of six variants - LDi, LDi (O), VDi, VDi (O), ZDi and ZDi+.
Maruti Suzuki Vitara Brezza Rear
Other cosmetic addition offered in the Brezza include dual tone body colour option, two tone ORVMs with integrated turn lights, bumper mounted turn indicators, plastic under body cladding and roof rails. The rear profile is also nicely designed and features two-piece tail lamps with combination lights, rear windscreen wiper and a beefy rear bumper.
Maruti Suzuki Vitara Brezza Side
As mentioned earlier the Maruti Suzuki Vitara Brezza will be available only with the 1.3-litre diesel engine as of now, while a petrol engine will be added later in 2016. Furthermore, the automatic variant could come either by 2016 or 2017. One must note, that Maruti Suzuki expects to sell over 5000 units every month, which is the bare minimum in its production plan.
Maruti Suzuki Vitara Brezza Front
At
the event, Toshihiro Suzuki, President & COO, Suzuki, said India is
one of the most important markets for Suzuki. He goes on to add that
the made-in-India Maruti Suzuki Baleno will be exported to Japan and
that the hatchback's export from the country will strengthen India's
role as a manufacturing hub.
Maruti Suzuki Vitara Brezza Features: |
| Dual front airbags |
| Personalisation options (dual-tone) |
| Cockpit-style cluster with mood lights |
| Signature bull-horn LED lights |
| Projector head-lamps |
| Segment-first dual colour scheme |
| Total effective control technology |
Maruti Suzuki Vitara Brezza Dimensions: |
|
| Length: | 3,995mm |
| Width: | 1,790mm |
| Height: | 1,640mm |
| Wheelbase: | 2,500mm |
Maruti Suzuki Vitara Brezza Specs: |
|
| Engine: | 1.3-litre DDiS |
| Power: | 88.5bhp @ 4,000rpm |
| Torque: | 200Nm @ 1,750rpm |
Get the first look at the Maruti Suzuki Vitara Brezza.
Maruti Suzuki unveils compact SUV Vitara Brezza
Vitara Brezza has been conceptualised, designed and developed in India
using a Suzuki global platform and engine. Photo: Yuthika Bhargava
The car will compete against the likes of Mahindra TUV300 and Ford EcoSport in the Indian market.
Country’s largest car maker Maruti Suzuki on Wednesday unveiled its much-awaited compact SUV Vitara Brezza.
“I am proud to introduce the brand new Vitara Brezza. It is developed
under a new unique process to design with a special focus on the taste
and values of Indian customers,” Toshihiro Suzuki, President and COO of
Suzuki Motor Corp said.
It is powered by 300 DDiS engine that is mated to a five-speed manual
transmission. While it will initially be available in diesel variant,
the company said it is working on a petrol trim.
The company added that Vitara meets offset and side impact crash tests
that will come into force in India in 2017. Driver airbag will come as a
standard in the vehicle, while front passenger airbag and ABS will be
optional.
“Baleno exports commenced for Japan from India, a part of Make-In-India
Campaign. Export of Baleno will strengthen India's role as a
manufacturing hub... Vitara Brezza is our statement to create in India,”
Kenichi Ayukawa, managing director and CEO of Maruti Suzuki India said.
He added that the Vitara Brezza has been conceptualised, designed and
developed in India using a Suzuki global platform and engine. The
project was lead by Mr. C.V. Raman, executive director R&D of Maruti
Suzuki India.
Vitara Brezza will compete against the likes of Mahindra TUV300 and Ford EcoSport in the Indian market.
Auto Expo 2016: Maruti Vitara Brezza Unveiled in India
![Auto Expo 2016: Maruti Vitara Brezza Unveiled in India]()
Reviewed by Unknown
on
19:47:00
Rating:
No comments: